Shelly Berlin, MBA, CMC
Shelly Berlin is a senior management consultant and founding partner of Berlin, Eaton & Associates Ltd. 

Shelly has worked as a full time management consultant since 1987 including 8 years of employment with two global consulting firms:  Andersen Consulting and Price Waterhouse. Following her completion of a BA in Psychology at the University of Alberta, Shelly was one of 10 young Canadians selected to open and operate the Canadian Pavilion at Walt Disney World in Orlando, Florida in 1981.  Shelly spent over a year in Florida’s EPCOT Centre working with people from several nations as part of Disney’s International Fellowship Program.  This visionary program was personally conceived and initiated by Walt Disney to promote international and cross-cultural understanding. 

Following her time with Disney, Shelly completed an MBA at the University of British Columbia and began her management consulting career with Andersen Consulting, working on projects in North America and Asia.  In 1991 Shelly joined Price Waterhouses’ (PW) Vancouver-based management consulting practice and advanced rapidly to become a senior manager, consulting internationally.  She also found time to complete the Certified Management Consultant (CMC) qualification. Since 1996, Shelly has been a partner in Berlin, Eaton & Associates Ltd. and continues to deliver consulting services to both private and public sector workplaces throughout western Canada.  She has assisted the Ministry of Tourism in transitioning to Special Operating Agency, played a key role in the development of a new strategic foundation and redesigned processes at the Super, Natural BC Reservation and Information Centre (Hello BC), realizing over $1M in annual improvements. One of her proudest achievements is being part of the founding team that delivered the Continuous Improvement Initiative to the Ministry of Forests and Range - a project that significantly contributed to the development of that organization as a high performing organization. She specializes in strategic management, executive coaching and business improvement and has developed a strong understanding of the health, education, forestry and service sectors. 

Shelly credits her experience with the Disney corporation with developing her understanding of an organizational effectiveness approach based on sound planning, superior customer service, and focused team and people development support.  As a result of her consulting experience, she believes that effective organizations need the strength of visionary leaders focused on delivering stronger futures for their organizations.

Shelly pursues a wide variety of leisure activities including skiing, kayaking, hiking, running and gardening.